My role: Art direction, color grading
Sr Art Director: Paige Shymanski
Photographer: Izaiah Johnson
videographer: William Reddell
Stylist: Maddie Bert
Retoucher: Savannah Lynch
SoCal State of Mind
The Blowfish Malibu brand is grounded in the beachy vibes of Southern California and the SoCal state of mind that comes along with it. This project targeted the autumn collection by emphasizing timeless designs. The campaign aimed to evoke comfort and versatility for all occasions with footwear that reflects a refined aesthetic.
